Posted in Advertising, Athletes, Branding, Caribbean, Cricket, Jamaica

What of Jamaica Sport?

KINGSTON, Jamaica – Over the next three to five years, Jamaican superstar athletes will be involved in a series of global and international Games and Championships in several disciplines. Football, Cricket, Track and Field, Netball, Basketball, Swimming (diving) and Volleyball are just some of the sport that will see considerable action.

Most, if not all of the events, will take place out of the Caribbean region, which offers an opportunity for the (Brand) Jamaica to strengthen and deepen its roots in the global space.

From as long as 1948, Jamaican athletes have long established themselves as superstars and have continued to do so in traditional and non-traditional areas.

Yona Knight-Wisdom, for example, just finished second in the 3 metres British Diving competition in preparation for upcoming World Championships in South Korea (July) and European Championship in Ukraine (August) all towards aiming for the 2020 Summer Olympic Games, scheduled for Japan.

Yona Knight Wisdom

The Reggae Girlz will take the field for the first time at this level on Sunday, June 9 against Brazil, in the FIFA Women’s World Cup. The Reggae Boyz are in the Gold Cup as they look to campaign for the 2022 World Cup. There is a long list of football competitions to take place in all age groups on the turf and even in the sand.

Netball heads to Liverpool this summer for what could be a great chance for the Sunshine Girls to climb to number one.

In the last quarter, track and field will dominate with the World Championships and will be the first time since Osaka (2007) that Usain Bolt won’t be competing. We wait to see what that will look, feel and sound like.

That summarizes the outward events. And from all indications, the national federations along with the Jamaica Olympic Association (JOA) have their work cut out for them.

JAMAICA MUST BENEFIT

What of incoming events though? And how will Jamaica benefit from earnings from the global sport industry? Time for a sport agency of known skill and repute to make this happen. We continue to skirt and dance around with the possibilities.

Time for the upgraded version of Jamaica Sport to return – an agency with skills, resources and the requisite financial backing to coordinate island sport tours, major and targeted sport events with franchises, national and international teams and personalities.

This was written some time ago – Bring back Jamaica Sport https://carolebeckford.wordpress.com/2018/09/15/bring-back-jamaica-sport/

It is time, to #CallTheGame

One Love!

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Posted in Athletes, Caribbean, Cricket, West Indies

TINO BEST AND JIMMY ADAMS LEAD TEAMS FOR CHARITY

Bridgetown, Barbados – Former West Indies, fast bowler, Tino Best and former Captain, Jimmy Adams will lead two teams for a T-10 Charity match under the theme, Understanding Risk, Friday (May 31) in Barbados.

The match, which is scheduled for the 3Ws Oval at the UWI, Cave Hill Campus is part of an overall conference scheduled for the island May 27 to May 31.

Best, now a cricket commentator, will lead a team that will include outstanding retired Windies players, like Philo Wallace, Ridley Jacobs, Nixon McLean.

Adams, Director of Cricket at Cricket West Indies, will lead a team that will have among its line up Sylvester Joseph, Sherwin Campbell, Nikita Miller and Alick Athanaze.

Four of Barbados’ women’s team players, Keila Elliott, Pam Lavine, Reshelle Griffith and Charlene Taitt will also share the spotlight. Elliott and Griffith will play with Best; while Lavine and Taitt are on the team with Adams.

Best is always happy to give back and he thinks “this initiative is worthy of support.” And Adams agrees, that “any opportunity to unite the people of the region through sport, is always a wonderful opportunity.”


The rest of the line up will include a mix of local players (currently playing in the domestic competition) corporate executives and cricket enthusiasts.

The match will begin at 5pm.

About the conference

Scheduled just before the 2019 hurricane season begins, the Understanding Risk Caribbean Conference aims to celebrate the Caribbean’s disaster resilience; identify gaps that still exist; and galvanize governments, companies, and private citizens to share information, innovations and lessons learned to address disaster risk.

Understanding Risk is a global community of 8,000+ experts and practitioners active in the creation, communication, and use of disaster risk information. The community convenes every two years at UR Forums – five-day events that highlight groundbreaking work, facilitate nontraditional partnerships, and showcase new technical know-how in disaster risk identification. In the interim, regional conferences like UR Caribbean are also held to galvanize localized efforts and build regional capacity in the area of disaster risk assessment.

The partners for this event are the World Bank Group, Caribbean Disaster Emergency Management Agency (CDEMA); European Union, Global Facility for Disaster Reduction and Recovery (GFDRR) and Barbados.

-ENDS-

Squads read:

  1. Tino Best – Captain
  2. Zorol Barthley
  3. Tamani Best
  4. Shavon Brooks
  5. Shak Cumberbatch
  6. Keila Elliott
  7. Reshelle Griffith
  8. Ronald Jackson
  9. Ridley Jacobs
  10. Nixon McLean
  11. Philo Wallace

Other

  1. Jimmy Adams – Captain
  2. Alick Athanaze
  3. Sherwin Campbell
  4. Romi Holder
  5. Sylvester Joseph
  6. Pamela Lavine
  7. Michael Matthews
  8. Nikita Miller
  9. Winston Reid
  10. Kemar Smith
  11. Andrew Straughn
  12. Charlene Taitt
Posted in Cricket

Kensington and Lucas Cricket Clubs – representing Rollington Town

KINGSTON, Jamaica – On Saturday, May 4 when Kensington and Lucas Cricket Clubs take the field for a Junior Cup match; the game will not only have an important result for defending champions, Kensington, but will have an all-important historical context for the roles these two sporting/cricketing clubs continue to play in the Rollington Town community.

Kensington Cricket Club

The cricket has been the core focus of the two clubs from as far back as 1879 and 1895 respectively; but when Kensington hosts its 140th year of existence this October, the weekend event will seek to do a few things:

  • Identify the role cricket has played in the community
  • Show the impact all the great cricketers have had on the community, Jamaica, the West Indies and the World
  • Help to re-focus the community on how it can re-engage residents to continue the path to growth and development
Lucas Cricket Club

Rollington Town sits in the Eastern Kingston constituency and is surrounded by schools and other inner-city communities all with similar characteristics – close knit families; rich sporting history, once a quiet community, but now begs basic development to include the necessities for a place to live, grow families and so business. The accessories of the place, as it is, are not sufficient to transform the legacy of a community with that much history and more.

CRICKET

Kensington for instance has had outstanding personalities like JK Holt Jr, Chester Watson, Alf Valentine, Lawrence Rowe, Herbert Chang, Richard Austin, Basil Williams, Patrick Patterson, Uton Dowe, Robert Haynes, Laurie Williams, Wavell Hinds, Darren Powell and David Bernard Jr. 

Lucas is the home of George Headley, Frank Worrell, Easton “Bull” McMorris, Everton Mattis, Gareth Breese and Chris Gayle. The immeasurable impact these men have had on cricket is what helps to consolidate the role of the game and how it may help to influence the community and cricket for the next generation.

Since 2012, Lucas has been the base of the Chris Gayle Foundation, an organization which has partnered with the England-based Cricket For Change. The resources from the partnership have been used to train at-risk young people while guiding them to become better employment prospects. Lucas is believed to have been the first club in Jamaica to admit black players in the late 1920s.

SENIOR CUP

On the occasion of the 110th anniversary of the Senior Cup in Jamaica (2007), Historian Arnold Betram wrote this about Kensington Cricket Club:

The cricketers who registered Kensington Cricket Club in 1879 began as the St. Andrew Juniors, a group of students of St. George’s College who left with their headmaster, Father Jaeckel, to establish the Marie Villa School at 37 Duke Street, in September 1877.

Among these young cricketers were J.M. Burke, S.C. Cargill, Ernest DaCosta and Dr. J.F. Cargill, who gave a part of his property in Camperdown for their playing field. In 1881, the club moved to Emerald Park on North Street and Cosmo Lorenzo Dicks succeeded E.G. Orrett as captain. The Dicks family owned a property in St. Catherine called Kensington, hence the name change from St. Andrew Juniors to Kensington.

Coming into the competition, Kensington certainly had the most enthusiastic group of cricketers, including two of the finest young cricketers in the island, J.J. Cameron and G.V. Livingston.

In the two decades preceding the start of Senior Cup Cricket in 1897, the record shows that they played 202 matches, winning 125, losing 61 and drawing 16.

Kensington – 2019 Junior Cup Squad

Wavell Hinds captains and coaches Kensington’s Junior Cup Team. His twin sons Alex and Corey play for this team (both attend Wolmer’s). He is surrounded by a set of youngsters all aimed at balancing their lives on and off the pitch.

While Lucas will look to Brandon English, Shane Ricketts and Jaheem Rankine for leadership for this league.

The 10 am match on Saturday, May 4 should deliver on its promises of an exciting match-up; and should spark an interesting conversation concerning the clubs’ history.

See you there!

Posted in Antigua, Branding, Caribbean, Cricket

Come to Antigua

St John’s, ANTIGUA – When one hears of Antigua and Barbuda, there are a few things that come to mind. Cricket, Carnival and the Casual of the Caribbean. Antigua is that place you visit for the casual hide-a-way and where you get to experience peace and quiet, like no where else. I would hasten to add, only if you are a tourist. AntiguaFlagFlying

When you visit an island, it is ALWAYS good to find out the popular spots for food, fun and frolic (liquor) and the rest will flow (pun intended).  

The V.C. Bird International Airport is new and boasts spacious hallways. Coming off an international flight, you have access to a jet bridge, while if you fly the regional LIAT, you may have a short walk to the immigration hall. The process is quick and easy and the bag carousels, all five of them are secure, decorated with visual boards for your advertising pleasure. You tend to stand around long enough for network TV commercial break to get your bags. VC Bird InternationalOnce you clear that hall with bags, there is a paid taxi service provided by the state and buses for some of the well-established luxury hotels.

Here are a few places you should try to visit while in Antigua:

1.      Sheer Rocks – a chic and exquisite hang out shared with the Cocobay Resorts. The restaurant and bar, world-ranked, offer a sumptuous tapas menu and one the best made sugarcane mojito. Once you have viewed the sunset from the bar, you will want to go back over and over again SunsetSheerRocks

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2.      Beach Limerz – for the most sumptuous and tasty pan-fried snapper, this is the place to be. If you are lucky you may even see a few dolphins lurking around as I have been. The menu carries the delectable mix of the island’s favorites. Live music on a Sunday and Karaoke on a Thursday – two activities you will also enjoy. 20180223_140922

3.      Tradewinds – the business hotel of the island perched on top of a hill, far from the maddening crowd. It offers a fine option for residents who may not want to cook on a Sunday. Their efforts at the Jamaican jerked chicken is commendable. The view from the dining room offers a panoramic view of Dickenson Bay.

TradeWinds Hotel

4.      Café Shattoo – off Old Parham Road serves the coldest Heineken anywhere and, on a Friday, the fried pork with onions (you can ask for garlic bread) is well worth the stop. Seasoned fries are also on the menu and those are a must have. 

IMG_0528

5.      These days spa treatments are in and more and more people are taking time off to relax. I would recommend the Blue Waters Spa. The care there is top-class and the ride in the cart over to the spa offers a short tour of the elite resort.

20180602_122301-e1537908458174.jpgIn a 14 miles long by 11 miles wide space, 108 square miles – (Antigua), it is hard not to meet a few good people and there are lots of other things to do around. This is the island where there’s a beach a day. Visit Antigua, when you get a chance!  

#OneLove

Posted in Athletes, Cricket, Sport, sport fan, Sports, West Indies

Are you a sport fan?

SUNDAY MORNING COFFEE – Every time your favorite athlete or team takes the field/court, you prepare by wearing the shirt, shorts, dress, or hang the towel you would have purchased at the last home game or a store to support the next competition.

The outcome of the match or the race could set your mood for the rest of the day and week, dependent on how much of a fan you really are.

Kensington T20

There are several factors to determine how much of a fan you really and I will attempt to discuss this in this article. Being a sport fan can draw emotions you would never imagine. When you become a fan, you are emotionally devoted to whomever or whatever you choose to support. So, whether that team, athlete wins or loses, there is always a reaction.

sport fan reaction 1
this picture is not mine 

 Here are some of the reasons you become a fan

1.    You played sport

2.    You have a family member who played sport

3.    You have a friend who is an athlete

4.    You have friends who are sport fans and you want to be “in’

5.    You have a spouse who is a fan and you do it to compromise

6.    You believe this is a good way to relax

7.    Tradition – you grew up seeing your family doing it, so why not?

Whether it is those factors, or you have additional reasons, you are now a fan and you have taken unto yourself a team, an athlete and you are ready.

Expectations of a fan

women sport fans
The picture is not mine

1.    You expect your team/athlete to win

2.    You dislike the opponents – especially the ones who always challenge

3.    In this new age, you want pictures, videos, sound bites of your team/athlete

4.    You may even want an opportunity to meet players or athletes you are a fan of

There is more to being a fan and here I will go a little deeper in figuring who a fan really is. He/She is a confident person, one who deems him/her self a cut above the rest. A fan also thinks that team/athlete is the best and would find stats and figures along with argument to suggest same. Some fans move with the player to another city or team. While others collect merchandise and are happy to wear them when a match is on.

What ever type of fan you are, it offers a few opportunities for you to spend time with friends and family.

Here are some reasons people cheer for teams/athletes:

·         Something to scream and shout about

·         It adds a little excitement to life

·         You feel a sense of pride and fulfillment when your team wins

·         It is an opportunity to have friends over with food and drinks

·         For the ladies, it is a chance to be “in” with the men

·         If the team is from your town, city or country – the win/performance brings joy

·         Can serve as motivation for the day/week

·         It is a great topic for a conversation

There are lots of sporting athletes, teams and countries to choose from and cheer for. If you have not yet started to think about it, now is as good a time as ever.

sport fan reaction 2
This picture is not mine

For those of us who have been toiling for years, we enjoy the highs and lows, but in the true spirit of sport. We stay in it for the love of it.

#GetInTheGame

Posted in Advertising, Athletes, Branding, Caribbean, Cricket, Jamaica, Jamaica Tourist Board, JTB, Media, Track and Field, travel

BRING BACK JAMAICA SPORT

ON A COUCH SOMEWHERE – Back in 2012 there was a group called Sport Tourism Implementation Committee (STIC) and in 2014, there was Jamaica Sport. What was important, even with the name change, the group was assembled to provide the framework to sustainably develop sports tourism as well as leverage local and international sports events to increase visitor arrivals to the island.

National StadiumThe group was chaired by Chris Dehring with a mix of public and private sector sport officials to include skill sets of content development, planning, marketing, operations, venue development, legal to name a few. The combined years of experience could be compared to any other global sporting body and could possibly outscore given the resources, which were available at the time.

Here is a release from the Ministry of Tourism http://www.mot.gov.jm/news-releases/new-‘jamaica-sport’-entity-launched-develop-sports-tourism-locally

Jamaica sport logo

During the tenure, we worked closer with the Jamaica Tourist Board, the agency with responsibility to market Jamaica’s Brand and made considerable leap into hosting events which at the time satisfied steadily, the mandate set:

  • Growing sport in communities
  • Employing and/or using sport officials to manage events
  • Attracting tourists to Jamaica (heads to beds)
  • Considerable media attention
  • Strengthening and deepening Jamaica’s position in the Sport Tourism market

In 2015, with the limitations we had on the immigration form, the JTB was able to capture this information

Jamaica Sport

The point here is, there was tremendous potential. It was also indicated that Sport Tourists have considerable higher spend per day and will return for a vacation after. Those trends have been reported globally, so we were on to something.

Jamaica’s rich sporting history was not to be put aside, as with the consistent excellent performances at international competitions (Summer and Winter Olympics, World Championships, Major League Soccer,) there was a steady build up of the curious and discerning tourist. What was also trending, if only for a specific time, was film crews from all over who would visit to film documentaries, photo shoots, commercials and to attend CHAMPS.

The Jamaica Tourist Board has the records of the events. While the major sporting disciplines were part of the mix, the team offered some insight on what happens when targeted and network sport like Karate, Beach Volleyball, Surfing and Badminton were supported. See excerpt of a report below:

Since November 2014, an investment of US$258,000 was made toward sporting events including: CONCACAF, Netball, Badminton, Track & Field (JIIM), ITF Tennis, Beach Volley, Cricket (CPL & WI v. AUS), Masters Football, Surfing, Golf, Endurance Running, Regional Swimming, and UANA Water Polo Championships.  This generated over 20,000 room nights (4,000 heads to beds) with an overall economic impact of approximately US$6M.

Fast forward to 2016 when Jamaica Sport was dissolved (without warning), we are still struggling to find a strong hold on how to market Jamaica as sport tourist destination.

As Dalton Myers suggested in this column, “maybe we not really ready” (I paraphrased); maybe we need to stop pretending that there is interest. I can’t help but think this is an opportunity missed (again).  Click here to read http://jamaica-gleaner.com/article/sports/20180915/dalton-myers-we-are-not-ready-major-sporting-events

An outlook for opportunities could include events related to:

  • CHAMPS 2019 – March 26 – 30 – Kingston
  • World Championship 2019 (track and field)
  • Summer Olympic Games 2020
  • FIFA World Cup 2022

And here’s a reminder of why sport tourists visit a destination – to be active on and off the field/court or for nostalgia. Either way, Jamaica offers both. Let’s get this show on the road. #OneLove.

1496490787162

 

Posted in Care, Caribbean, Cricket, Football, Sport, travel, West Indies

Self Care – Part 4 – Sport Travel

Following from the last guide which advised you to “go somewhere you’ve never been”, this time I am encouraging you to do some sport travel.

When one thinks of sport travel in this context, there are so many events to choose from. You can start from the gigantic World Cup Football, scheduled to start in Russia in less than a month https://www.fifa.com/worldcup/

140612_EM_PriceSoccerFan_Adidasball_1

Football (Soccer) is the most watched sport in the world and I know some folks would have planned this from as far back as two years ago. Some tips in going to events of this kind:

  • Get the schedule of the event, early
  • Secure tickets (early) to matches you really want to see
  • Ensure you travel in a group of at least four
  • Book hotels/homes closest to the venues; you may choose to walk home sometimes, but it is just enough distance to catch a cab if necessary
  • On the off-day, try the attractions and the eateries – sample the culture and elegance of the location

The experts in travel would say “this is a way to enjoy Russia, while watching football.”  May the best team win!

Now there are other major sporting global events one can choose from, for example, the Summer Olympic Games, the Winter Olympic Games, World Championships of every kind – Cricket, Track and Field, Volleyball and any other sport you desire.

There are some other bucket list events one may choose from and these are becoming more attractive to the discerning sport tourist than ever before. The television broadcasts with 23 cameras and replays won’t deter these folks from attending events like:

Wimbledon: – At the start of July, tennis fans will descend on London to watch the greatest tennis professionals in the world compete to win the 2018 Wimbledon title. It is how to enjoy London while at Wimbledon, read more details here https://www.roadtrips.com/blog/experience-london-wimbledon/

Wimbledon
Tennis at its best

With Tiger Woods making a comeback, golf has again become exciting and since last November in Nassau for the Hero Challenge http://tigerwoods.com/schedule-stats/ he has single-handedly brought back old fans and some new fans to the sport. Tiger’s performances, specifically in Valspar, Arnold Palmer and the Masters were enough for you to want to see him up close and personal. The US Open, June 14 – 17 in New York could be a great time to go see him. Start planning, you still have time.

Tiger Woods
Arnold Palmer Invitational, Bay Hill, Orlando

WINDIES Women are the defending world champions for the Twenty20. This year, at the first ever stand-alone ICC World T20 Championship, the West Indies will play hosts. St Lucia, Guyana and Antigua and Barbuda are the three countries designated.

2018_ICC_Women's_World_Twenty20_Logo
The World comes to the West Indies – November 2018

Plan to be there from November 9 – 24. This Championship features ten of the world’s best women’s teams in cricket. The final schedule will be announced in June because there is a qualifier to select the last qualifier and so, while those fixtures aren’t quite ready, you can start looking around for tickets. It can even be a gift for you or for a friend.

In the meantime, plan for World Track and Field Championship 2019, Doha, Qatar, next September  and the Summer Olympic Games in Tokyo in 2020.

I could go on and on, but I won’t. That said, when you’re on your next sport trip, here’s some advice:

  • When you travel in a group, ensure you all stay together, set time limits for departure from hotel to matches and back (first safety tip)
  • Stay hydrated – there are always long walks involved
  • Leave all the expensive trinkets at home, some item you cherish always gets lost

Sport travel can be fun and exciting, but can also be stressful. Plan!

#OneLove