Posted in Advertising, Athletes, Branding, Sport, Sports, Track and Field

Jamaica’s Sport Industry

Jamaica’s sport industry will be hit hard with the advent of the corona virus pandemic.

The first blow came when the Inter Secondary Schools Sport Association (ISSA) was forced to cancel the 2020 edition of the Boys and Girls Championship. The event which was scheduled for March 24 – 28 was called off on Wednesday, March 11 by a team comprising the Ministry of Health and Wellness, ISSA and the lead sponsor partner, Grace Kennedy.

ISSA was quick out the blocks in estimating that at least J$150 million would have been lost. That amount would have included not just sponsor contribution, but income from broadcast rights, tickets and concessions.

The annual CHAMPS event is but one of the major calendar events which has been affected. The other sporting disciplines include an incomplete Red Stripe Premier League; Netball Jamaica was just about getting ready to start their national league in all divisions; an international volleyball club championship, scheduled for the weekend before CHAMPS, was also canceled along with several other competitions.

Subsequently, all public sporting and entertainment events have been postponed or cancelled. The only sporting event which managed to keep its foot in the door was horseracing which saw its last event being held on Saturday, March 21.

The effects on the system cannot be quantified just yet, but there are several layers that will be impacted. First off, all the athletes in all sports elite and amateur have been affected. While they are unable to compete, they are now unable to train.

Additionally, service providers, those employed directly and indirectly will all be affected; because with no events being held, there is no revenue being generated and therefore a lot of those in that industry will receive reduced pay packages for a limited time. Those who offer freelance services are on a wait and see game.

Elite Athletes

While the elite (professional athlete) may have a lifeline through the partnership with their sponsor partners, for example gear and beverage companies and other short-term partners. We await feedback from that group.

With every aspect of the industry almost coming to a halt, the fall out will be devastating. There is no timeline for the restart of any leagues now on hold. Some have been postponed indefinitely and some are considering cancellation.

National Sport budget

As a background, the Jamaican system has never been able to record a correct estimate of the contribution of the sport industry to its gross domestic product (GDP); but the Planning Institute of Jamaica (PIOJ) in its annual public, the Economic and Social Survey of Jamaica (ESSJ) suggests that sports (an entertainment) contribute a combined figure of up to 3.5 per cent.

The GDP as reported for the 2019 period is $14.516 billion. The sport figure would therefore be close to $500 million.

When the Government presented its 2019/2020 budget for $803 billion the allocation for sport was $4.119 billion; a figure that has shown steady increase over the years. Certainly, in the last decade the country has participated in two Summer Olympic Games – 2012, 2016 and was about to go to its third in 2020, now postponed to 2021.

The global impact is severe and already we are seeing fallouts from all the major leagues in every sport. All have had an impact on its salaries for its professional players, full and part time staff.

We now have to live through the memories of sport, games we all love so much.

#StayInTheGame

Posted in Advertising, Athletes, Jamaica, Jamaica Tourist Board, JTB, Sport, Volleyball

International Club Volleyball in Jamaica, March 20 – 22

KINGSTON, Jamaica –  Top-class international club volleyball action returns to Jamaica this March (20 – 22). For the 28th year, the Venus Volleyball Club will stage its three-day tournament.

The event this year will feature seven male and eight female teams. Aruba, Bahamas, Barbados, Trinidad & Tobago, USA and Jamaica. The teams will be vying for top honors to include the 2020 Trophy and cash prizes and individual awards.

Home team and hosts, Venus International are the defending champions in both the male and female categories.

President of the Club, Kenneth Reid, in praising his team, says “we are happy to continue to contribute to the development of volleyball in Jamaica. For almost three decades we continue to showcase our own talent and we have been able to facilitate a wide range of international talent over this period. We continue to make serious inroads in the sport.”

One of the community initiatives the clubs has embarked on is ensuring the schools in St Catherine have access to this level of competition. Several high and primary schools will be invited.

The Jamaica Tourist Board (JTB) is one of the main sponsors for the event, along with the Tourism Enhancement Fund, The Knutsford Court Hotel, and SportsMax Ltd.

Action serves off on Friday, March 20 at the GC Foster College and runs through until Sunday when the final in both categories will be held. Action starts at 9:00 am on Friday.

At last year’s staging, five (5) overseas based teams participated, representing three (3) countries; USA, Bahamas, and Trinidad.

Posted in Advertising, Branding, Media, Music

Rebel Salute 2020 – Come for the show, stay for the experience

When the band strikes the first note on Friday, January 17, it would signal the 27th staging of Rebel Salute. The festival which was first a one night event, has now turned into a massive two-day festival catering to a wide and diverse audience globally.

This year’s renewal will feature the experience of a lifetime with great music from Reggae Artistes. Patrick Barrett, aka, Tony Rebel, host of the event, along with his team, says “this year’s line up for both evening will showcase over 700 hits across the talent that will be on show. That is quite a remarkable feat.”

What is happening now, 9 days before the start of the show is the full suite of artistes rehearsing at studio locations across Kingston. This is where the artistes and their teams come to perfect their performances. They appear with back up singers, band members and even some of the managers stop by.

Chevaughn who is on the Friday line up, had a session https://twitter.com/CaroleBeckford/status/1214956823545044992?s=20

While Errol Dunkley of Black Cinderella fame, gave a shout out to the fans to join him on Saturday, January 18 https://twitter.com/CaroleBeckford/status/1214971011063590913?s=20

The stage manager is there on location and provides support to the crews that come in and ensures that the times allocated are adhered to.

The show welcomes 49 per cent of the total audience from overseas and this, according to Tony Rebel, “indicates that the show is a fitting product for music lovers at home and abroad.”

The Grammy-nominated Reggae Album Group, Steel Pulse will be on stage on Friday along with Toots and the Maytals, Sanchez, Chi Chi Ching, Kenyatta Hill – to name a few; while on Saturday, Moses Davis (Beenie Man), Jessie Royal, Tony Tuff, Chronnic Law and Benjy Myaz are among the stars to be on the show.

There is comedy with Johnny and Friends on Friday. While on Saturday a dub plate show case featuring Jack Scorpio (Jamaica) and DynamQ Sound (South Sudan) will be a highlight on Saturday.

The village will present an eclectic presentation of art and craft and the now popular herb curb, with Dr Julius Garvey as a special guest.

Tickets are available at https://secure.ticketpal.com/affiliate/rebelsalutewebsite

The two-day show, held at the Grizzlys Plantation Cove, Priory, St Ann is one you won’t want to miss. Gates open at 5pm and show starts promptly at 7pm.

Come for the music, stay for the experience – after all, it is the Peoples Show.

See you there

Posted in Advertising, Athletes, Branding, Caribbean, Cricket, Jamaica

What of Jamaica Sport?

KINGSTON, Jamaica – Over the next three to five years, Jamaican superstar athletes will be involved in a series of global and international Games and Championships in several disciplines. Football, Cricket, Track and Field, Netball, Basketball, Swimming (diving) and Volleyball are just some of the sport that will see considerable action.

Most, if not all of the events, will take place out of the Caribbean region, which offers an opportunity for the (Brand) Jamaica to strengthen and deepen its roots in the global space.

From as long as 1948, Jamaican athletes have long established themselves as superstars and have continued to do so in traditional and non-traditional areas.

Yona Knight-Wisdom, for example, just finished second in the 3 metres British Diving competition in preparation for upcoming World Championships in South Korea (July) and European Championship in Ukraine (August) all towards aiming for the 2020 Summer Olympic Games, scheduled for Japan.

Yona Knight Wisdom

The Reggae Girlz will take the field for the first time at this level on Sunday, June 9 against Brazil, in the FIFA Women’s World Cup. The Reggae Boyz are in the Gold Cup as they look to campaign for the 2022 World Cup. There is a long list of football competitions to take place in all age groups on the turf and even in the sand.

Netball heads to Liverpool this summer for what could be a great chance for the Sunshine Girls to climb to number one.

In the last quarter, track and field will dominate with the World Championships and will be the first time since Osaka (2007) that Usain Bolt won’t be competing. We wait to see what that will look, feel and sound like.

That summarizes the outward events. And from all indications, the national federations along with the Jamaica Olympic Association (JOA) have their work cut out for them.

JAMAICA MUST BENEFIT

What of incoming events though? And how will Jamaica benefit from earnings from the global sport industry? Time for a sport agency of known skill and repute to make this happen. We continue to skirt and dance around with the possibilities.

Time for the upgraded version of Jamaica Sport to return – an agency with skills, resources and the requisite financial backing to coordinate island sport tours, major and targeted sport events with franchises, national and international teams and personalities.

This was written some time ago – Bring back Jamaica Sport https://carolebeckford.wordpress.com/2018/09/15/bring-back-jamaica-sport/

It is time, to #CallTheGame

One Love!

Posted in Advertising, Athletes, Branding, Track and Field

Chris Taylor looks to return for the 2019/2020 season

The following is a statement from Christopher Taylor

KINGSTON, Jamaica – Since my last run at the Grace/ISSA Boys and Girls Championship in March this year, I discovered I have an injury which requires me to seek extensive treatment. I have decided to undergo that treatment overseas along with recovery.

At the new facility

My focus now is full recovery for the 2019/2020 track and field season.

Leading up to “Champs” a lot of misinformation has been published and I want to use this opportunity to clear the air.

  • There was an incident with a teacher and members of the track team in December 2018
  • At no time during that incident I made any physical contact with any teacher
  • The incident was unfortunate and as the Captain of the track team at the time, I acted in the most responsible way, which I believed helped to prevent any further physical altercations

That said, I am satisfied that I have served Calabar with distinction on and off the track. I achieved a number of personal and professional goals while being a student and I want to use this opportunity to thank my family, the entire school family (past and present) and the Jamaican people at home and abroad.

Working out

While I am overseas, along with my rehabilitation process, I will also be looking at opportunities for tertiary education. As soon as more updates are available, my team will communicate the progress made.

Thanks for the continued support.

Posted in Advertising, Athletes, Football, Jamaica, Jamaica Tourist Board, Reggae Girlz

MAIN EVENT AND JFF SPECIAL PROJECTS TEAM PARTNER FOR REGGAE GIRLZ FUNDRAISER

KINGSTON, Jamaica – Main Event Entertainment Group Limited is partnering with the Special Projects Team from the Jamaica Football Federation (JFF), in a show of support for the Reggae Girlz. The Lapathon/Breakfast Party Fundraiser slated for Saturday, May 18 at the Jamaica College – Ashenheim Stadium.

The lapathon/breakfast party is among one of the major activities to raise funds to support the Reggae Girlz’ campaign as they continue to prepare for the June 7 – July 7 Women’s World Cup.

While in Jamaica from May 12 to 20, there will be a series of events on and off the field for the team.  

A member of the Special Projects Team, Pat Garel, says “the campaign to the World Cup will get a boost in Jamaica this week and we want as much support as we can for the Girlz. We are hoping Jamaicans at home will see the significance and support where they can.”

Fans are required to contribute a small fee of J$1,500 and the event will combine the walk/run/wheel and will have entertainment for all from 6am – 9am. 

Participants are being asked to wear their best and most appropriate Jamaican outfit to come celebrate the Reggae Girlz. The team will make a brief stop to thank the participants at the venue.  

Jamaica’s Reggae Girlz will play Panama in Kingston on Sunday, May 19 at 6pm at the National Stadium. This will be the final home match before they head out for stops in Florida (USA), Glasgow (Scotland) and then off to France.  

Panama was the team the Reggae Girlz defeated 4-2 on penalties (October 2018) to seal their spot for the World Cup. The return match is expected to provide a thrilling encounter for fans in Kingston.  

Interested participants may send an email to reggaegirlzjamaica@gmail.com  

Posted in Advertising, Branding, Media, Music

Volunteers ready for Kingston City Marathon

Kingston, Jamaica – Over 400 volunteers will be a part of the 7th Kingston City Run and the first Kingston City Marathon this Sunday, March 17. 

The volunteers hail mainly from Colleges and Universities in the Corporate area along with a diverse group of residents from across the country. The volunteers will be placed in areas to deal with: 

  • Marshalling water stops along the routes 
  • Water Stops coverage 
  • Record Keeping (to balance the electronic scoring) 
  • Photography 
  • Medal distribution 
  • Start and Close of races
  • Post-event activity in Emancipation Park 
Mrs Prudence Simpson

​Volunteers’ Manager, Prudence Simpson is pleased with the response from the team of volunteers “I am happy that the spirit of volunteerism is alive and well and from the meetings and sessions we have had, it is obvious people are still happy to share their time and talent to a worthy cause. It is one of the many positives about this event. This is our 7th year, and we have gotten great support from our volunteers.” 

The event is endorsed by the Jamaica Tourist Board and is supported by a cadre of sponsors. The main ones are: 

  • Jamaica Hotel and Tourist Association 
  • Life Span (been with us from Day one) 
  • MarksMan 
  • RJR Gleaner Group 
  • Kingston and St Andrew Corporation ​

CHARITIES

  • Alpha Boys Institute
  • Open Arms Development Centre
  • Marie Atkins Night Shelter          
  • Food for the Poor 
  • Missionaries of the Poor 
  •  

Donations are accepted at https://www.kingstoncityrun.com/v2/charities/